Social Media Reversals

December 04 2017

Rahul Gandhi and the Congress’ self-confidence on the social media front has seen a major up ever since it has gotten in touch with an American company. Rahul these days is enjoying his presence on social media and twitterbaazi. Meanwhile, the BJP, which had been upending the Congress on the social media so far, has started realising that the platform has its limitations and can even be a source of problems. This is why in the recent election campaigns for the Gujarat and Himachal Pradesh state assemblies, the party has been more insistent on door-to-door mass contact campaigns. It seems that the benefits accruing from this has been proved in Himachal Pradesh, and the same is going on in Gujarat, and the sweeping victory of the party at the municipal polls in UP puts a stamp of success on this tactic.

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