Neeta Ambani is the wife of India’s richest man. So she knows how to been in the news at all times. And anyways, it is the time of paid news. The TV cameras were set in such a way that every one in a while, they would come back to focus on Neeta Ambani’s box, where she was cheering on with her husband, kids, Aamir Khan, Kiran Rao and Rajanikanth. The other VIP boxes got negligible coverage, so those such as Kapil Sibal, and Arun Jaitley came out of the Presidential box and went into Neeta’s. They knew this is the box to be in.